Monday, February 28, 2011

Don't Shoot the Messenger/Dentist

In any industry, the 20/60/20 rule applies. For us, it means this. 20% of people go to the dentist as recommended, schedule and keep their appointments and get the recommended work done to preserve their smiles. They are not afraid of the dentist and don't experience dental anxiety.  20% of people only go to the dentist when something hurts or breaks and only want to pull the troublesome tooth. The remaining 60% sit in the middle on a  continuum. They schedule appointments, change or break them several times before coming in, wait to schedule necessary dental work until the last possible minute, and end up with a long treatment plan. A long ,expensive treatment plan is intimidating.

Dental health is important for so many reasons. Periodontal disease is linked with many other autoimmune diseases, it is also dangerous for pregnant women, and has been shown to factor into heart disease. Dental decay left untreated can harm the adjacent structures, including sinuses, jaw, and even brain. Oral cancer, like all cancer, is best treated with early diagnosis. Missing teeth allow other teeth to move and create occlusion/bite problems. The list goes on and on.

It is so important for people to find a dentist that they trust and follow the recommendations of that dentist. We are pleased to say that most of our patients fit into the 20% who take care of themselves. As we meet new patients, we hope to educate them on that importance. If you are a long time patient, or one of our new patients, and we recommend treatment, please don't shoot the messenger. We are just trying to help. You get to decide where you fit in the 20/60/20 continuum.

Debbie Johnson
Brian D.Johnson,DMD
1240 Upper Hembree Road
Suite C
Roswell,GA 30076
7770.93.9809
http://www.brianjohnsondmd.com/

No comments:

Post a Comment